Export Marketing Strategies for Gold Jewelry Brands Entering Global Markets By Niraj Choksi
Tuesday, December 23, 2025

The global appetite for gold jewelry continues to grow, driven by evolving fashion trends, cultural significance, and rising disposable incomes across regions. For gold jewelry brands, expanding beyond domestic borders is no longer just an opportunity—it is a strategic necessity. However, entering international markets requires more than exceptional craftsmanship; it demands a well-planned export marketing strategy that balances compliance, branding, pricing, and trust.