In the fast-evolving world of jewelry, trends no longer emerge slowly—they surface, spread, and peak in a matter of weeks. For brands that want to lead rather than follow, intuition alone is no longer enough. This is where Artificial Intelligence (AI) is reshaping the future of jewelry trend forecasting.
The global jewelry industry is experiencing a fundamental shift. Consumers are no longer driven solely by beauty and status—they now seek ethics, transparency, and sustainability. At the heart of this transformation is the rapid rise of ethical sourcing and lab-grown jewelry, redefining how jewelry is produced, positioned, and marketed.
Niraj Choksi and Vishal Choksi had the privilege of meeting the legendary Mr. Joy Alukkas, the visionary leader and founder of the Joyalukkas Group. Renowned as one of the world’s largest and most trusted jewelry retailers, Joyalukkas operates over 100 outlets across India and 60 overseas, offering timeless designs and exceptional craftsmanship. 💎✨
